Proven Strategies For Effective Boxing Promotion Wisconsin Sports Fans Respond To

By Ronald Butler


Boxing is certainly a sport, but it is also entertainment. You have to plan an event like this carefully, because you want fans to have a great and fun night at the fights. You will leave them wanting more if you follow some simple steps. To get fans excited, there are some tried and true strategies for boxing promotion Wisconsin fans will notice and that will have them crowding into the arena.

When you are checking out venues, you need to consider the size of the audience you expect. An arena too big for the event will undersell. If well known boxers are fighting, you have to make sure the venue is big enough. You don't want to turn away paying customers because you've sold out. The arena should be centrally located and easily accessible.

It pays to hire a good matchmaker. Instead of doing all the work yourself, you can leave it up to a professional to find boxers who will put on a good show. This person can handle all the paperwork, like contracts needing signatures and official approval for the upcoming bout by the athletic commission. Matchmakers sometimes chauffeur boxers and deliver them right to the arena back door.

When the matchmaker is deciding which boxers to sign up, he has to consider the back stories of the two individuals. Fans love compelling stories and will be more inclined to attend events that showcase a young underdog or an ex-convict working his way back to social and professional acceptance. A lot of fans get behind these boxers and can make a difference in their careers.

You can choose the perfect venue and have two of the finest boxers in the area ready to put on a show, but it won't matter if nobody knows about it. To sell tickets, you have to get the information to the fans. The internet is a crucial marketing tool, but you have to do some old fashioned promotion in the form of fliers tacked to telephone poles and pinned on bulletin boards at restaurants, barber shops, and gyms.

As an added bonus for the fans, you can advertise that a well known musician or comedian will be attending the event. Hint that he might be making a surprise announcement before the fight starts. If you can get a celebrity, who is also a boxing fan, to show up and read the referee's rules prior to the bout, you will see increased attendance.

A great way to ensure a large crowd is to promote fight night as a charity event. The management can donate a portion of the box office gross to the chosen charity, and boxers might donate the purse to the same charity. Even people, who don't regularly attend fights often show up if the charity is something near and dear to them.

Die hard fans can't wait for fight nights. It is entertainment for them as much as an exciting sporting event. If the match is promoted aggressively, you will have a crowded arena full of enthusiastic fans.




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